7 Systems Every Small Business Needs

Most small businesses can’t afford to waste money on technology they don’t need. Yet, many businesses end up paying for more tools than they need. My goal today is to help small businesses identify what they need and what they can cut. Cost cutting isn’t optional...
The Case for Cold Outreach

The Case for Cold Outreach

Many online sales gurus claim that “cold calling” doesn’t work. They often show little data to prove this claim or have a product they claim is more effective than “cold calling.” In general, opponents of cold calling have a strong bias against it that doesn’t reflect...
Business Tech Guide

Business Tech Guide

Businesses rely on technology more than ever before yet many small businesses don’t have a tech system that meets their needs. This comes from the fact that most business owners aren’t IT professionals and don’t have time to learn complex jargon. The goal of this...
B2B Sales Strategy Guide

B2B Sales Strategy Guide

What B2B sales strategy should my business use? This question is extremely important to help pick the right structure for your sales team. When discussing B2B sales strategy most companies use one of the following strategies: inbound, outbound, referral, and hybrid....
Business Automation Guide

Business Automation Guide

Gartner identified “hyper-automation” as one of the tops trends in 2020. Yet many small and medium enterprises have failed to adopt even simple automation let alone more advanced ones. One of the main challenges confronting business owners is a lack of time needed to...
Prepare for your Moment

Prepare for your Moment

One of the things that continue to frustrate me is my own natural tendency to spend a lot of time setting up a system, then failing to maintain that system. This problem doesn’t seem unique based on my experience. Humans have a natural tendency to focus on new...